PLACED: Paid Media Manager, ~$75K; NYC

Named a “Top Entrepreneur” by Crain’s magazine, this boutique independent media agency is seeking a smart, motivated Paid Media Manager to assist in creating long-lasting consumer connections. This person will focus on engaging audiences across all paid media channels, from social to search and display. And you better like hats, because you’ll be wearing plenty – client-facing, building out media strategies, ad trafficking, financials, optimization, etc. Clients range from for-profit, non-profit, start-up, and arts and culture. To succeed in this collaborative and casual environment, please be a self-starter and quick learner with a sense of humor.

What you’ll DO:

  • Develop strategic framework for paid social and SEM campaigns across major paid platforms including Search engines (Google, Bing), Facebook/Instagram, Twitter, YouTube, Pinterest and LinkedIn
  • Execute on paid search, paid social, and digital display and optimize for client objectives, including but not limited CPA, ROAS, acquisition, awareness and engagement
  • Help clients and team members understand the role of various paid media channels in achieving their objectives
  • Leverage media channels such as paid search, paid social, display, video ads, and mobile advertising tactics to drive client success
  • Manage the entire cycle including initial planning, creative briefing, implementation, monitoring, optimization, ad operations, analysis and reporting
  • Oversee and manage daily campaigns: monitoring delivery, tracking optimization, escalating issues, managing consultants/vendors as needed
  • Generate reports and dashboards, and recognize and troubleshoot data anomalies
  • Maintain an understanding of industry trends and provide relevant insights
  • Budget development, forecasting and allocation to compliment client objectives

What we need from YOU:

  • 4+ years of paid media buying experience, agency or publisher side
  • Experience with optimization of paid media campaigns to hit client goals
  • Extensive knowledge of paid search platforms and optimization tactics on Google AdWords
  • Extensive knowledge of paid social platforms and optimization tactics on key social platforms such as Facebook Business Manager
  • Experience with key DSPs (TTD, DV360)
  • Familiarity with Amazon Search/advertising
  • Extensive knowledge of Google Analytics and Data Studio
  • Expert knowledge of Microsoft Excel, including but not limited to Pivot Tables, VLOOKUP, Macros, etc. are a plus
  • Excellent at creating reports, data visualization, developing presentations and recommendations
  • Data and detail-oriented with a strategic mindset
  • Working knowledge of ad operations — tagging, tracking, etc.
  • Ability to handle multiple tasks in a fast-paced environment under tight deadlines
  • Strong knowledge of social publishing tools and web analytics

Sounds good?! Please shoot your resume to hunter@thehuntinglodgenyc.com. Not for you? Share with your network and get someone working!

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PLACED: Brand Strategist, $75-95K; NYC

Ready to join an independent, full-service advertising and media agency with a mission to change the way the world feels about advertising?

Recently, the agency embarked on building an internal strategy function, realizing that in order to achieve being one of the top independent agencies in the country, they had to have a Head of Strategy as part of the core team; now there is significant client demand. The agency believes in the power of a tight, smart creative insight to spark great ideas; their best work has always come from the best briefs. Help them write more of those. Help them keep clients on track and single minded. Help to better understand audiences and their mindsets. Help develop unique ways to tease out those insights. Help lead clients who want to believe in the gospel of creativity but need the tools to prove to their bosses that they’re not crazy.

The agency has been building out capabilities to give them additional control over every aspect of the creative work. Strategy is an integral piece to the puzzle, and they need to scale this offering. We are looking to hire a mid-level Strategist to both support the Head of Strategy and work independently on both existing clients and new business.

What you’ll DO:

  • Support all aspects of strategy—including brand, creative and communication strategy
  • Partner with account team, creative team and media team to make the work better and make the process more user-friendly; ultimately helping to develop new and different ways of working together along the way
  • Craft creative briefs that result in work that works—including tactical projects that just need some focus and more meaty challenges that need a POV, creative guardrails and inspiration
  • Help setup, defend and sell creative ideas in simple yet impactful ways
  • Generate strategic POVs with a unique voice—whether it’s an audit of the competition, an audit of secondary research, or just a collection of observations that make someone else sit back and think “whoa, I never thought about things like that”
  • Execute primary research and deliver the results in a way that brings creative teams and clients into the insights uncovered
  • Embrace a company culture that breeds ingenuity, optimism, trust, collaboration and growth
  • Contribute to thought-leadership pieces within and outside the agency

YOU are:

  • 2-5 years of experience working as a Strategist within a creative agency ideally, or brand owner, consultancy where creative ideas were an integral part of output
  • Comfortable in a collaborative setting—both in the form of workshops with clients, and internal reviews with other teams/disciplines at the agency
  • Diverse background of strategic skills/projects showing that there’s familiarity with different strategic tools and a unique POV that helped them make it their own
  • High interest in building creative ideas that stand out in culture and will connect with humans who live in the real world
  • Intellectually minded and relentlessly curious to learn more in life; your POV on advertising should be informed by your POV on other parts of your life
  • Bonus points for anyone who has an eye for design and has gotten compliments on the design of the documents they create

Sounds great?! Shoot your resume/portfolio to hunter@thehuntinglodgenyc.com. Not for you? Share with your network and get someone working!

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PLACED: Media Director, Communications Planning; $195-250K, NYC

Ready to join an independent, full-service advertising and media agency with a mission to change the way the world feels about advertising?

The convergence of media and creative is accelerating, and clients are looking to this agency more and more for media guidance. This is an opportunity to provide real value to client partners, improve the ad experience for people on the other end of communications and fill a need that is being sorely underserved by incumbents.

The agency’s ability to make ads that people notice and love has translated into exceptional business results for clients across industry verticals. Over the last 3+ years, they have made the investment in building out media planning and buying capabilities. Last year, top line revenue grew over 200%; 80% of new business consolidated their media with the agency, and these were annual retainers, not projects. Now, the next step is to scale this offering; they have a media team who are very good at what they do, and now need a new department leader.

The Media Communications Director will be the strategic architect of campaigns and create a steady heartbeat of what media should be. Media sits at the intersection of ideas and activation, so it will be important that this person has a creative spirit and an analytical mind, someone who can contextualize an idea within the appropriate channels and ultimately ensure that creative execution and media all work in perfect harmony.

The process here is iterative – working hand-in-hand with account teams, creatives, producers and brand strategists to make world-class work happen, whatever it takes. You’ll be involved from idea inception, through to final implementation and beyond. You’ll help the agency in understanding how to take what they make and connect it with people; whether it be teenagers buying cereal, assistants booking private jets for their demanding boss, or middle aged guys buying supplements to help support their aching muscles. You’ll need to be able to bring comms planning alive for the agency, and show how media can be used creatively to give ideas an extra dimension. You’ll need to challenge and inspire the creative teams day in, day out, and encourage them to think differently about how channels can work to enhance what they’re producing. This is a high profile and vital role which sits at the very core of what they’re striving to achieve as an agency.

What you’ll DO:

  • Lead day-to-day comms planning for high-profile, award winning accounts; play a key role in building trusted relationships with clients alongside other co-workers
  • Lead media team to develop, activate, steward and reconcile all media recommendations
  • Partner closely with Account, Strategy and Creative leads to ensure creative ideas make most effective use of an integrated mix of owned, earned and paid channels, and are deployed via innovative, targeted media and tech
  • Partner closely with the clients’ owned channel teams to ensure that the communication idea is adopted and executed seamlessly throughout social, PR, and digital/social/mobile properties
  • Partner closely with media agency partners on key accounts to ensure that ideas are deployed through the proper mix of paid/owned/earned channels
  • Partner with account teams to develop consumer journeys for each campaign or activity
  • Determine the communications tasks for each campaign and write task briefs that guide messaging and execution tailored for each channel
  • Create measurable campaign KPI’s, helping to enhance creative effectiveness and improve sell rate of innovative ideas
  • Read and analyze campaign metrics and leverage insights from data to improve comms effectiveness
  • Responsible for demonstrating an understanding of consumer behaviors within media, and a working knowledge of media relevant to the client’s business including TV, digital, social, experiential, print, OOH, and search
  • Showcase an understanding of digital, social and emerging platforms and technologies, specifically programmatic
  • Lead comms planning in new business pitches

What YOU offer:

  • 15+ years of experience in comms planning and/or media planning roles; expertise in developing digital, social and experiential marketing plans
  • Proven experience leading an account and building strong relationships with senior client leadership; must show record of ability to effectively drive agency agenda of great work
  • Experience managing and mentoring individuals with backgrounds in a variety of skill sets
  • Experience of integrated advertising campaigns across multiple media channels and the ability to demonstrate its impact on the brand
  • Entrepreneurial nature; interest in helping to develop and implement new department process
  • Superior professionalism with strong persuasion skills that allow for selling of ideas and strategies to prospective and existing clients
  • Strong interpersonal, verbal and written skills as well as proven ability to develop well written documents and eloquently present
  • Ambitious, curious, and collaborative personality who is open to helping with any task
  • Hands on experience with technology platforms (Google, DSP, DCM, Social) is beneficial
  • Be nice

Sounds great? Please shoot your resume to hunter@thehuntinglodgenyc.com. Not for you? Share with your network and get someone working!

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HOLD: Experiential Strategist, NYC

Award-winning, full-service Experiential marketing agency seeks a highly talented Strategist to join the NYC team. The agency creates dynamic brand experiences for both mass and luxury brands. Clients include some of the most globally-recognized entities in entertainment, technology, fashion, beauty, publishing, retail, spirits, automotive, etc. Their growing diversity practice develops campaigns for Hispanic, African America, and LGBTQ+ markets, heightening culturally relevant conversations and often implementing social change. This position reports to the Creative Director and Director of Business Development.

What WE need from YOU:

  • Must be an idea machine! Actively contribute strategic thinking to brainstorming.
  • Inspire team members and inject energy and ideas into brainstorming sessions – innovation, emerging trends, new technologies, and overall original thinking are necessary.
  • Draft pitch decks – must have solid writing skills and a sense of presentation design.
  • Participate in new business pitches, creative reviews, site visits, etc; prepare clear and focused hand-off to Experiential Designer once pitch is green-lit.
  • Be a creative-type who budgets well – have a sense of what things cost for both mass and luxury brand activations and experiences.
  • Initiate overall campaign aesthetic and guest experience – to include, but not limited to scenic fabrications, furniture selection, art installations, first impressions, staging, product displays, pop-up shops, retail settings, window displays, packaging design, collateral, etc.
  • Prepare swipe, renderings, floorplans, drafting, drawings, etc. when applicable; and/or manage vendors to do so, as well as manage freelance talent, when necessary.
  • 5+ years in experiential marketing, events, architecture, or other relevant fields.
  • Proficient in Adobe Creative Suite, Microsoft Office; Vectorworks, Sketchup a plus
  • Detail-oriented and well organized with an ability to juggle multiple projects in tandem.

*Those with Multicultural/Diversity & Inclusion experience are strongly encouraged to apply.*

Sounds great?! Please forward your resume/portfolio to hunter@thehuntinglodgenyc.com. Not for you? Share with your network and get someone working!

HOLD: Senior Producer, Broadcast; $120K, NYC

Boutique ad agency with lifestyle clientele seeks to add a highly passionate senior-level Broadcast Producer to craft and tell beautiful stories, achieving the most creative and effective end result for the brand and the agency.

Ideal candidates are excited by up and coming talent, up to date on the leading directors & vanities, knowledgeable in best practices and trends in Production; you believe that Production is as much of an art as it is logistics. You do more than just produce; your involvement evolves the creative in a way that would not be possible without you. You have a strong knowledge of production resources, a vast database of vendors, and the passion to create top-notch production experiences. You’ll ideate and consult with internal and integrated teams to develop the right solution, from inception to launch. Your ability to help drive, manage and execute work in tight timelines, while fostering cross-team collaboration, sets you apart. Candidates must have facility interpreting creative direction and translating it into actionable process and profitable result. Ability to work autonomously as well as within a friendly, nimble team is a must; this position requires a confident and open personality with excellent management skills to foster and maintain a healthy, positive work environment. Travel required. Senior Producer candidates must have ample experience overseeing complicated productions with large budgets autonomously. Fast-paced Retail experience a major plus; previous ad agency experience required. 8-12 yrs on set.

Sounds perfect, right? Shoot your resume/reel to hunter@thehuntinglodgenyc.com. Not for you? Please feel free to pass this opportunity along to a friend.